Positron Bags $23.5 Million Funding to Challenge NVIDIA’s AI Dominance

Positron, an AI chip startup that aims to go head-to-head with NVIDIA, has raised $23.5 million in funding from investors, including Flume Ventures, Valor Equity Partners, Atreides Management, and Resilience Reserve. The company said it will use the fund to scale the production of its energy-efficient AI chips, offering businesses a more cost-effective alternative to NVIDIA’s hardware.

The company, launched in 2023, is led by Mitesh Agrawal, with co-founders Thomas Sohmers and Edward Kmett.

“With this funding, we’re scaling at a pace that AI hardware has never seen before–from expanding shipments of our first-generation products to bringing our second-generation accelerators to market in 2026,” Agrawal said in a statement.

He added that their solution is growing rapidly because it outperforms conventional GPUs in both cost and energy efficiency while delivering AI hardware that eliminates reliance on foreign supply chains.

More Rivals to NVIDIA AI Chips 

Positron, as a startup, claims to have already shipped products to data centres and neoclouds around the US.

According to the company, their Atlas systems are presently achieving 3.5 times better performance per dollar and 3.5 times greater power efficiency than NVIDIA H100 GPUs for inference. Its servers powered by field-programmable gate array (FPGA) support models with up to a trillion parameters while offering plug-and-play compatibility with Hugging Face and OpenAI APIs.

The system uses a memory-optimised architecture that uses more than 93% of the bandwidth. Traditional GPUs often consume upwards of 10,000 watts per server, creating a major hurdle for data centres with limited infrastructure. However, the chip’s energy-efficient architecture makes it cost-efficient, allowing traditional data centres to harness AI computing without needing to overhaul the infrastructure completely.

Addressing the chip’s unique value proposition in a statement, one of the investors, Rob Reid, the co-founder of Resilience Reserve, said, “What sets Positron apart is not just its cost efficiency, but its ability to bring AI hardware to market at an unprecedented speed and provide high performance per watt. Their innovative approach is enabling businesses to scale AI workloads without the typical barriers of cost and power consumption.”

Positron mentioned that it has built a fully American supply chain, which ensures that its AI hardware is designed, fabricated, and assembled in the US. With developments like this, including OpenAI’s aim to produce AI chips, it should be exciting to see who succeeds in taking off NVIDIA’s AI crown.